C-Suite Sales & Marketing Perspectives

business, marketing · EN

Welcome to the C-Suite Sales & Marketing Perspectives podcast, where global B2B C-suite executives share how they are navigating the customer, market, and organizational shifts shaping sustainable growth. Hosted by Steve MacDonald, each episode brings candid, peer-level perspectives from CEOs, CMOs, CGOs, and CROs on earning buyer trust, evolving ABM strategies, aligning go-to-market teams, and deciding where AI can strengthen the work. Together, these conversations create a living body of executive intelligence—grounded in what leaders are seeing, deciding, and doing now.