Beyond The Pitch with Joao Martins

business, education, sports · EN-GB

Sport and education are the same market. The value is in the audience, not the activity. Most clubs and schools are sitting on commercial value they cannot see. Beyond the Pitch breaks that down. Each episode takes apart the commercial decisions behind the biggest properties in sport and education. Not the results on the pitch. The partnerships, the pricing and the positioning most operators never think to question. I’m João Martins. I run Fever Pitch, a sports and education agency that builds and operates commercial assets for clubs and international schools in Europe. Fever Pitch is the commercial partner to Estoril Praia. I’m not analysing this from the outside. I’m operating inside it. For the people who run these organisations: club MDs, school CEOs, commercial directors, and the investors who back them. New episode every two weeks.