The Greener Gifting Gang Podcast

business, entrepreneurship, marketing, education, how to · EN-GB

Helping eco-conscious makers and product businesses create more repeat orders by marketing what they already sell as gifts. Hosted by Eve Cale from Giftwrapped by Eve, this podcast is for handmade businesses, makers and product-based business owners who want their products to become the gifts people remember, recommend and buy all year round. If you sell candles, skincare, jewellery, stationery, food, crafts, books, homeware or any other giftable product, you'll discover practical ways to increase customer loyalty, encourage repeat purchases and create memorable gifting experiences—without constantly chasing new customers. You'll also learn how eco-friendly gift wrapping and sustainable packaging can help your business stand out while being kinder to the planet. Each episode is packed with practical ideas and inspiring conversations, including: • Gift marketing strategies to help you sell more throughout