Officially Influenced

business, entrepreneurship · EN

Have you been influenced today? Chances are you have. Officially Influenced is your backstage pass to the creator and podcasting industry, pulling back the curtain on how influence really works. Hosted by Clio de la Llave, founder of Podcast Nation and Booje Media, this show is rooted in more than a decade of experience building brands, launching and scaling podcasts, managing talent, and working closely with creators and partners behind the scenes. From monetization and brand deals to growth strategy and the realities of the creator economy, Officially Influenced delivers honest conversations and insider insights from creators, experts, and industry leaders. Whether you’re building your own brand, dreaming up your next big idea, or just curious about the business behind influence, this podcast is here to help you focus your energy where it matters most — and navigate a world where influence is everywhere.