The Agency Aid Station

business · EN

Running an agency is an endurance sport. This is where you stop for resupply. The Agency Aid Station is a show for agency owners who sell SEO, paid media, and AI search. Host Austin Benoit runs Search Prestige, a white-label agency that handles search fulfillment for other agencies across North America. That job means seeing inside dozens of agencies at once: how they price, where delivery breaks down, why clients leave, and what actually keeps a retainer alive past month six. Every episode comes out of work that already happened. Audit patterns that predict churn. A line-by-line cost breakdown of a retainer. The scope document that stops scope creep before it starts. Whether GEO is a real shift or a rebrand of what you already do. No growth-hacking theater. Just the mechanics of running a search agency, from someone doing the work every day for agencies like yours. New episodes every week. Search Prestige handles white