The New Frontier: The Agentic Commerce Optimization Podcast

business · EN

The New Frontier is the podcast for brand leaders navigating the shift from traditional search to AI shopping agents. Hosted by Max Sinclair, founder of Azoma; and Jo Lambadjieva, founder of Amazing wave, our goal is to unpack how Alexa for Shopping, Amazon Rufus, Sparky, ChatGPT and Gemini decide which products to recommend, and to share playbooks on how to win in this agentic era. Expect candid and in-depth conversations with senior leaders and practitioners on the front lines of Answer Engine Optimization (AEO), Generative Engine Optimization (GEO) and Agentic Commerce Optimisation (ACO).